3 case studies on using color for organization
Today's feature article shows you 3 case studies of popular websites and how they use colors to enhance their design. Learn how color can affect the look and readability of your own website. Read the feature article below to learn more.
One of the aspects of web design that fascinates me the most is color. Color is a very useful tool that can be used with powerful effects in a website. It's particularly useful in organizing elements effectively and in creating well-designed page layouts.
Since examples always help make general principles more tangible, let's take a look at three different examples of how color usage affects page organization.
1. WEBEX - (http://www.webex.com)
Most of Webex's home page is filled up with color of some sort. In fact, the only parts of the design that reside on a white background are the header and the bottom right corner. Generally, when everything is colored, it makes it hard to use color effectively for organizational purposes. But Webex has done a pretty good job. From a purely graphical standpoint, the use of color in this page is effective. Let's examine why it works:
The horizontal blue bar at the top provides good definition to separate the logo and tagline from the main content of the page. Besides providing a backdrop for the main navigation buttons, the clean lines of this bar provide a nice, colorful frame for the site.
The center of the page is clearly divided by background colors into two separate sections. The grey background behind the links on the right clearly defines the area and groups that set of five links together nicely.
Read 3 case studies on using color for organization
One of the aspects of web design that fascinates me the most is color. Color is a very useful tool that can be used with powerful effects in a website. It's particularly useful in organizing elements effectively and in creating well-designed page layouts.
Since examples always help make general principles more tangible, let's take a look at three different examples of how color usage affects page organization.
1. WEBEX - (http://www.webex.com)
Most of Webex's home page is filled up with color of some sort. In fact, the only parts of the design that reside on a white background are the header and the bottom right corner. Generally, when everything is colored, it makes it hard to use color effectively for organizational purposes. But Webex has done a pretty good job. From a purely graphical standpoint, the use of color in this page is effective. Let's examine why it works:
The horizontal blue bar at the top provides good definition to separate the logo and tagline from the main content of the page. Besides providing a backdrop for the main navigation buttons, the clean lines of this bar provide a nice, colorful frame for the site.
The center of the page is clearly divided by background colors into two separate sections. The grey background behind the links on the right clearly defines the area and groups that set of five links together nicely.
Read 3 case studies on using color for organization
posted by Jean Pardue at
9:52 AM
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